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  • About
    • Core Values
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M Designs

Graphic Design, Web Design & Marketing.

  • Communications - CRM - Marketing - Operations Manual Entries - Sales

    Keep track of customers, leads and sales activity in a CRM

    - By Molly McWilliams

    CRM stands for “Customer Relationship Management” and is a web application or software that helps businesses keep track of all communications and maintain relationships with their customers and leads in one easily accessible place. There are many types of CRM software including Hubspot, Salesforce, Zoho, Monday, ZenDesk and more. At M Designs, we use Hubspot, so this will be the…

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  • Operations Manual Entries

    Resource for all things color-related: The Color Encyclopedia

    - By Phoebe Cole

    An overview: Using ColorHexa as a resource for all things color-related https://www.colorhexa.com/ If you’re reading this then chances are you’re well aware of the many different color tools available. There are various online resources for color information, but most are basic “color pickers”, wheels, or charts. All of these are helpful, and often get the job done… However, if you’re…

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  • Operations Manual Entries - Uncategorized

    How to Storyboard a Website

    - By Molly McWilliams

      It can not be stressed enough how important structure is to a website. Not only does it make visual appeal look better but it also makes a website easier to use, and it helps search engines find said website.  When storyboarding a website it is important to always have structure in mind. Where to Begin When Storyboarding a Website?…

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  • Operations Manual Entries

    1-9 Form Acceptable Documentation Instructions

    - By Phoebe Cole

    When completing your Federal I-9 Form you’ll need to adhere to strict protocols regarding what is, and is not, an acceptable form of identification documentation. Please click on this PDF link: AcepptableDocs_I-9Form_InfographicCropped to see an instructional guide of the various documents that are considered acceptable to submit with your form (and which specific documents are allowed to be submitted together). The Infographic…

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  • Operations Manual Entries - Uncategorized

    Values Attitudes and Lifestyles – VALs

    - By Molly McWilliams

      To anyone who does not know, VALs stands for values and lifestyles. VALs is a psychological study that looks into the archetypal mindset of a business and their consumer based on the current state of a business. These archetypes and their structure change depending on what country someone lives in. The Archetypes in America are as shown in the…

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  • Operations Manual Entries - Uncategorized

    The Silo Technique

    - By Molly McWilliams

    This consists of categories under the main topic of your website. Each category is called a Silo. Under those categories, you can then break them down into other subcategories on either blog posts, products, videos, etc. This technique is useful to your site because you can put parts of your business into categories, this then lets search engines like Google…

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  • Operations Manual Entries - Uncategorized

    Consumers of 02563 based on PRIZM Data

    - By Molly McWilliams

    The consumers of the zip code 02563 consist of the following types of people…   05 Country Squires 09 Big Fish, Small Pond 32 Traditional Times 24 Pickup Patriarchs 62 Crossroad Villagers   Country Squires   Country Squires tend to be wealthy middle aged individuals living among their family members, and have earned a higher degree and make six figures…

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  • Operations Manual Entries - Uncategorized

    The Skyscraper Technique

    - By Molly McWilliams

    This technique consists of finding extremely interesting and unique content that will gain many back links and shares. The main thing you must do for this technique is create good content, so that the content actually does get the links and influencers you want to share it, and is successful. When this occurs, you will be able to gain high…

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  • Operations Manual Entries - Uncategorized

    Description of Information Domain Name

    - By Molly McWilliams

    The internet term .info is… Short for the term information A generic top-level domain   A top level domain is the last few letters in a domain name such as com, gov, org, net, etc. The top-level domain name, info is meant to be used for general websites that provide information rather than sell a product.   While the top-level…

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  • Operations Manual Entries - Uncategorized

    File Naming Best Practices

    - By Molly McWilliams

    Have no spaces in file names: It can potentially cause issues depending on how files need to be used in the future, so as a best practice please save all files either: CamelCase (CapitalizeEachNewWord) Using_Underscores Using-dashes

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