What are Black Hat Techniques?   When a browser such as Google or Bing is used to search for a specified result, the search engine is not exactly searching the internet, instead, it is searching an index it has created by crawling the web previously and indexing all the information. Because of this, website authors use search engine optimization (also…

People with disabilities can not always access the web the same way that people without disabilities can. For this reason, the Americans with Disability Act (or ADA for short) requires that websites of companies that have at least 15 employees and operate for at least 20 weeks in a year must properly accommodate people with disabilities, or face a potential…

When a web page is created, the content being displayed is set up in a certain order for the purpose of keeping the structure organized. It can easily be noticed that the organization of a web page changes when a person is using a tablet or smartphone. This is because every section of a web page contains mark-up and styling…

We recommend the following steps to help keep your account secure. 1. It will say “reset password” on Facebook, Twitter, Pinterest, etc. Click “reset password”, the website will prompt you for a code, you will then be sent an email containing that code, that you will enter on the platform’s website. You will then be logged in after you enter…

Absolute Links When a user searches the internet for a specific website, they will often use an absolute link. An absolute link is a link that uses an http request in order to instantly search through the world wide web for a specific (or absolute) address or URL. Absolute links can be used from any webpage across the internet, rather…

Whether it is known to most or not, the most important thing someone can do to make their website appear closer to the top of more user’s search bars is to simply make it neat. Search engines search through content with what is called a crawler. A search engine crawler quickly scans through countless web pages in mere moments; while…

The two key components to keeping your brand relevant, above the competition, and your customers happy in social media are social monitoring and social listening. These useful ways to gain insight on what people are saying about your brand work together, but are two different things. Social monitoring is a look at all the data from your metrics, and social…